For Plumbing & Heating Business Owners
15 Booked Boiler Surveys. 30 Days. Or You Don’t Pay.
Booked Straight Onto Your Calendar
We run the ads, call the leads and book them into your diary. One business per area.
We run the ads, call every lead, qualify them, and book them straight into your diary. You just turn up and quote.
Who you're dealing with
Novara Group Is A Marketing Firm Built For Plumbing & Heating Business Owners
Novara Group is a marketing firm founded and run by Felix Owusu. We don't sell shared leads, we don't run generic campaigns for a dozen different trades, and we don't hand you a dashboard of impressions and wish you luck. We do one job: put plumbing and heating business owners in front of homeowners who are actually planning a boiler installation, then get those people booked into your calendar.
Everything we run sits on one pipeline. Proof led Google and Meta ads create demand, our landing page checks system type, property, budget and timeline, and we follow up within 5 minutes. We confirm surveys at the property, send reminders, and report on surveys booked, attended, quoted and sold.
You deal with Felix directly, from your first call through to the campaigns themselves. No handover to a junior account manager, and nobody learning on your budget.
Felix Owusu, who personally handles your call and works directly with you.
Independent plumbing and heating businesses with strong reviews and capacity for 15 surveys in 30 days.
A done for you survey booking system: 15 booked surveys in 30 days, or you don’t pay us a penny. No monthly management fee and monthly results reporting.
How We Fill Your Survey Calendar
Step 1: Book your intro call
Click the green button and book a 30 minute intro call. It's a 'leave your card at home' call designed to work out whether it makes sense for us to go further. Pick a time you know works for you.
Step 2: Your survey plan
We review your install values, close rate, calendar capacity and zip code territory, then map out ads, qualification, follow-up and surveys for your business.
Step 3: Become a partner
If you're a good fit, we agree your exclusive zip code area, the rate per survey and your first 30 day window. Your ads, qualifying page, follow-up and booking system are built in week one.
Better jobs, not just more leads.
Paid ads drive visibility fast, but without a complete system they hand you shared leads, wasted spend and a frustrated team. We generate the demand, qualify every homeowner on property, system, budget and timeframe, and only put ready to buy homeowners on your calendar, so you quote real replacements, not price shoppers.
How the offer works
From First Inquiry To Confirmed Survey
Proof led Meta and Google ads
Campaigns built from your own reviews, awards and finished boiler installation jobs.
A qualifying landing page
System type, property, budget band and timeline checked before booking.
Follow-up within 5 minutes
A text and call for every inquiry while their interest is fresh.
Surveys booked for you
We confirm the details and book directly into your calendar.
A complete show-up sequence
Confirmation, a reminder the day before and a text on the morning of the survey.
Monthly results reporting
Surveys booked, attended, quoted and sold. Revenue, not just clicks.
Also Included In Your Partnership
Dead quote revival
In your first 14 days, we reconnect with people quoted in the last 12 months who didn't buy.
Quote follow-up scripts
Texts and call scripts to keep conversations moving after the survey.
Review engine
An automated review request after every completed installation.
Finance led creative
For businesses offering finance, ads that show a monthly payment option using your approved figures.
Qualified Means All Five
A survey only counts toward the guarantee when it meets every criterion. An inquiry alone is not enough.
- 01A homeowner or landlord with a boiler they want installed or replaced, not one looking for a repair
- 02Inside your agreed service area, defined by zip codes
- 03A full boiler installation or replacement, not a repair or a service on its own
- 04A confirmed date and time for the survey at the property
- 05The customer is contactable and expects the visit
15 Booked Boiler Surveys. 30 Days. Or You Don’t Pay.
Or You Don’t Pay Us A Penny
If we do not book 15 qualifying boiler install surveys in 30 days, you do not pay us a penny. If we meet the target, you pay the agreed rate per qualifying survey booked. The rate is agreed before work starts. There is no monthly management fee or retainer.
15 Surveys In 30 Days
15 booked boiler install surveys in 30 days, or you don’t pay us a penny.
One Business Per Area
Only one plumbing and heating business per agreed zip code territory. Your area is confirmed at sign-up, so your local competitors won't share your campaign.
Watch First, Then Decide.
If you're not sure whether to trust me yet, don't. Go watch my YouTube channel first. Judge for yourself whether I actually know this industry — then book a call if it makes sense.
Watch on YouTubeOpens in a new tab · @TFelixOwusu
Questions plumbing and heating business owners ask before booking.
Everything you need to know about working with Novara Group.
A homeowner or landlord with a boiler they want installed or replaced, not one looking for a repair. Inside your agreed service area, defined by zip codes. A full boiler installation or replacement, not a repair or a service on its own. A confirmed date and time for the survey at the property. The customer is contactable and expects the visit. These are surveys, not guaranteed sales or completed installations.
15 booked boiler install surveys in 30 days, or you don’t pay us a penny. No fee is due to Novara Group if we miss the target. Ad spend is separate and paid directly to Meta or Google.
If we do not book 15 qualifying boiler install surveys in 30 days, you do not pay us a penny. If we meet the target, you pay the agreed rate per qualifying survey booked. The rate is agreed before work starts. There is no monthly management fee or retainer.
We agree the rate per survey with you on your call, before any work starts, and it applies to qualifying surveys if we meet the 15 surveys in 30 days target. If we miss it, you do not pay us a penny. Ad spend is separate and is paid directly to Meta or Google.
No. We work with only one plumbing and heating business per area. Your exclusive territory is defined by a list of zip codes agreed at sign-up. We check availability during your call.
Your first 30 days are the target window for 15 booked surveys. After that the agreement continues month to month, with cancellation and notice arrangements set out in your signed agreement.
Return every inquiry within 2 working hours, attend each survey or give 24 hours notice to reschedule, tell us within 7 days if a survey did not meet the qualification criteria, and keep your ad budget live and paid directly to Meta or Google.
Independent, owner-run plumbing and heating businesses that are licensed and insured, have strong reviews and photos of completed boiler installation work, and have the capacity to attend 15 surveys in 30 days. The owner should attend the call. This is not designed for national chains or businesses that only want repair work.
We build your ads, qualifying landing page, follow-up and booking system in week one once you provide the required access and materials. Surveys start as soon as the campaigns are live.
Ready to fill your calendar this month?
Book a free 30 minute call. We'll review your calendar capacity, service area and zip code availability, then show you the plan for 15 booked boiler install surveys in 30 days.
No pitch. No obligation. 30 minutes.